Search Engine Optimization is a topic I am frequently asked about. I am also frequently asked about Google’s Algorithm updates, most recently – Panda and Penguin, and how to avoid being penalized. There have been many changes related to SEO over the last year and a half. Many companies took large hits after being penalized [...]
Uncovering and Leveraging Searcher intent to Improve your SEO
By on January 10, 2013 Leave a Comment
Getting more out of Google as a Research Tool in 2013
By on January 3, 2013 Leave a Comment
There are over 4 billion searches that occur every day on Google. When we search on Google we are looking to learn something, do something or navigate somewhere. Google makes it very easy to conduct a search…simply visit Google.com type in your query and click search. We all have done it, but did you know [...]
How to Effectively Use Google insights for Search
By on August 25, 2011 Leave a Comment
With Hurricane Irene heading towards the coast of Florida I’ve had several companies ask me how they can better focus their keyword research and search engine strategies to take advantage of this. I thought I would share a tool that can be very valuable in this situation and many others. Google Insights for search is [...]
