How to Effectively Use Google insights for Search

With Hurricane Irene heading towards the coast of Florida I’ve had several companies ask me how they can better focus their keyword research and search engine strategies to take advantage of this. I thought I would share a tool that can be very valuable in this situation and many others. Google Insights for search is [...]

What Every Business Owner should know about Google Instant Previews

Google recently released a new feature called “Instant Previews” into their search engine results page.    As the name suggests this feature enables a searcher to preview all of the websites on the listings page before making the decision on which website they should visit. This may seem like a small adjustment, but what does this [...]

Your Customers Are Online….Are They Finding You or Your Competition?

Have you ever thought about how many people are online today?  Sure it sounds like common sense….people use the internet, but have you ever really thought about it? How Many People Are Online? There are over 307 million people in the United States according to the US Census Bureau.  Of this number about 220 million [...]

Search Engine Optimization Tips for Online Success

Search Engine Optimization is nothing new, however many people are still baffled with how it works and what it takes to dominate the search engines for a given term.  Ranking well for strategically selected keyword terms in your niche will drive highly motivated potential customers to your web-presence, which will result in more sales, leads [...]

How Google SearchWiki Will Affect CTR & SEO/SEM

A few days ago Google added a personalized search feature called SearchWiki.  This feature allows you to bump search engine results for a term you searched for up or down, or even remove them completely from the results page.  You can also comment on a particular search result and view other people’s comments. Though this [...]

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