David Brim on business, marketing & life.

Jon Stewart on the Decline of Newspapers

By: David Brim December 14, 2008

It’s no surprise that newspapers and other publications are having trouble. Their main competition…The internet. In comparison advertising dollars are better spent online for a variety of reasons including that the results are more measurable and the cost is less expensive. I also mentioned a variety of other reasons in my recent post Why Internet Marketing is the way to go in 2009.

Anyway I was recently looking at a blog Newspaper Death Watch and came across a funny video about the decline in newspapers across the country done by John Stewart on the Daily Show and thought I’d share…Enjoy!

About the author

David Brim

David Brim is an entrepreneur, marketing strategist, and investor based in Central Florida. He is the general partner of the Orlando Opportunity Fund, focused on advancing communities through investments in early stage companies and commercial real estate. A graduate of the University of Central Florida, where he majored in marketing, David is the only two-time winner of the school’s Joust Business Plan Competition. Brim has founded numerous businesses in Central Florida across industries such as marketing, technology (SaaS & online directories), real estate, and e-commerce. In 2017 he founded Orlando Entrepreneurs a central hub created to connect, cultivate and celebrate entrepreneurs in Central Florida.

Comments

  • Carl Henderson


    This is interesting because the web has more flexibility on the type of content that become advertisements. Moving animations, videos, and interactive ads all contribute to richer advertising experiences for consumers. On this note, I have also noticed the emergence of background advertisements, or product placement ads where webpages themselves become one big ad. Off the top of my head, Pandora does this and its a creative way to bring rich content to users in the form of ads and is unique in that it goes beyond simple skyscrapers. More creative ads are going to be the future, and there is only so much creativity you can put on print.

  • David Brim


    Very good point Carl. A couple more sites that utilize the background ads are myspace and SocialSpark. In addition to large background ads and product placement, which could be as subtle as someone wearing a certain brand on their T-shirt in a picture on a site, the emergence of widgets as a means advertising is gaining popularity. Many companies create widgets or games that people have fun playing or find useful which gives repeat and meaningful exposure to the brand.

  • Erik | Vaifanua


    What surprised me in the beginning (though not anymore) was the level of substance coming out of what sometimes are just one person blogs. I used to assume that mainstream media had more experts on their staff, and thus tend to write more substantial articles. I see though that, while there are some great long articles in some papers, many of the articles coming out just smack of lack of homework. Some blogs on the other hand have great substance, or at least a great angle or opinion on current events.

  • car purchase


    Every once in a while I discover a typo or other error in my Facebook status update and delete it from my wall after rewriting it correctly.

  • hypotheek


    Hypotheek informatie, hypotheek aanvragen of afsluiten? Hypotheekrentes bekijken. Hypotheek aanbieders vergelijken, hypotheek vormen, bijkomende kosten,

  • lenen


    Over de voor- en nadelen van het afsluiten van een lening zonder BKR-toetsing.

  • migraine


    Migraine is een bonzende hoofdpijn die meestal voorkomt aan één kant van de schedel. De pijn is heftig en houdt 4 tot 72 uur aan.

Leave a Reply

Your email address will not be published. Required fields are marked *

Follow

Get every new post delivered to your Inbox

Join other followers